Peeps Marshmallow Milk
During Easter, Promised Land Dairy and Peeps teamed up to be the talk of the fridge.
About
Together, we launched Peeps Sweet Marshmallow Milk. To let people know about this deliciously rich spring treat, there was only one person for the job.
Then Peeps hit the streets, delivering product door-to-door as the Marshmallow Milkman.
We continued to indulge fans, sharing behind the scene shots on social, creating limited edition, co-branded merch, and popping up at serendipity in NYC with a Peeps milk frozen hot chocolate.
We continued to indulge fans, sharing behind the scene shots on social, creating limited edition, co-branded merch, and popping up at serendipity in NYC with a Peeps milk frozen hot chocolate.
By bringing Promised Land Dairy into the world of Peeps, we turned heads and got new fans craving our decadent milk.
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